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A full-stack marketing tool kit for digital marketing pros and agencies

Digital marketing tool kit for pros

A full-stack marketing tool kit for digital marketing pros and agencies

Nowadays, there is an online tool to help with almost every task; whether a technical or domestic task. Countless software and resources are available online to help with almost any human activity you can imagine.

What is unavailable in abundance is the time and energy to rummage the entire internet to find each one of these tools when you need them the most, especially when you are a digital marketing professional practicing independently or working at an agency and you have short project deadlines to meet up with.

This is why we have put together this comprehensive marketing tool kit and hope it helps you get more done in a short time:

Content writing

  • Copyblogger
  • Grammarly
  • Copyscape
  • Word Counter

Search engine optimisation

  • Ubersuggest
  • Yoast SEO
  • Answer The Public
  • Ahrefs
  • Google Search Console
  • Google Alerts
  • Siteliner


  • Pixabay
  • iStock
  • Unsplash
  • Pexels
  • ShutterStock


  • Canva
  • Desygner
  • Photopea
  • Google Web Designer

Lead generation

  • Instapage
  • Google Forms
  • MailChimp
  • Hunter

Email marketing

  • MailChimp
  • Tiny Letter
  • Zoho Campaigns
  • Send Pulse
  • Constant Contact

Social media management

  • Hootsuite
  • Sprout Social
  • Buffer
  • Tailwind
  • Facebook Business Suite
  • Facebook Creator Studio


  • Google Analytics
  • Kissmetrics
  • Google Data Studio
  • Instastatistics

Pay per click (PPC) marketing

  • Google Keyword Planner
  • SpyFu
  • iSpionage
  • Keyword Spy
  • Optmyzr


  • Google Slides
  • Google Sheets
  • SlideShare

Using the tool kit

Some of the tools listed in this post are available to users for free, while others are not. This post tries as much as possible to categorise the items listed in the tool kit based on their specific function/use. However, some of the items have additional or alternative functions/uses and may appear in more than one category.

Learn more about each item using a search engine (e.g Google Search, Bing).

This tool kit only lists a few of the tools available. If you are interested in discovering more digital marketing tools, here are some links for further reading, including references for this post:

Official Full Stack Marketers Tool Kit – BlackSmith Digital

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