Senior Digital Account Manager / Strategist

Job description

This job description sets out the scope of the role of Digital account manager at Digienage, together with the main duties of the post at the date when it was completed. It does not include or define all tasks which the post holder may be expected to carry out. Duties may vary from time to time without changing the nature of the post or the level of responsibility. The post holder may also be required to carry out any other duties as required by their line manager.

  1. Location

Based in Maryland, Lagos Nigeria 

  1. Reporting to

General Manager

  1. Direct line reports

Not applicable to this role

  1. Scope of the role
  • Serve as a team leader, supervising a growing staff focused on planning and executing creative strategy, ads campaigns, and social media
  • To drive client strategy across your portfolio of accounts and advise customers on how to achieve their business goals in the most effective manner by utilising their various marketing channels most efficiently, advising on the interplay and integration between all digital channels and ensuring that advice is delivered with confidence and gravitas
  • To manage a portfolio of customers, taking responsibility for growing revenue as well as the day to day management of these accounts
  • To drive business growth through existing clients, developing a proactive action plan for your accounts in order to meet client retention and budget targets
  • To build and sustain strong and long-lasting relationships with client-side senior managers and maintain frequent contact with any other third party agencies used by each customer
  • To specifically identify, propose, upsell and implement new projects and campaigns in order to meet and exceed each customer’s ROI and service expectations and to maximise revenue and profit for Digiengage
  • With support from your Management, to follow the Digiengage planning framework when creating and delivering customer campaign plans and ensure the right activity is in place to meet customer objectives
  • Working with your Management, to actively propose and help implement new and innovative strategies in order to meet and exceed the department’s overall revenue and profit targets
  • With the heads of department, to motivate and support the technical delivery teams in delivering an outstanding service in order to retain and grow all customer accounts, taking responsibility for the quality of work carried out by all team members and ensuring the agency has the correct level of skills to grow your accounts
  • To produce and monitor accurate and clear scenario planning forecasting with support from your Management
  • To support Management and wider sales team in new business acquisition
  • To support your Management in the on-boarding of new clients
  • Oversee the delivery of discovery work and project manage on-going retainer activity and project work for your customers, ensuring work is delivered to the highest standard, on time and to budget
  1. Qualifications
  • At least 4-5 years of relevant experience in the Advertising industry
  • Proven track record of running successful strategies and campaigns
  • Able to keep cool working in high-stress environments and deploying timely campaigns during rapid response scenarios
  • Ability to prioritize dozens of moving pieces and competing deadlines and goals
  • Strong design eye and sharp writing skills
  • Attention to detail and process
  • Supervisory and team management experience strongly preferred
  • Experience with paid advertising strongly preferred

6. Contact us

To apply, please send your CV to: work@digiengage.com.ng

No agencies please